AI visibility measures how often and how prominently your brand appears in the answers that large language models generate for your target queries. Unlike a traditional search ranking — where your page either appears at position 3 or it doesn’t — AI-generated answers are prose, and your brand can be the first thing mentioned, buried in the third paragraph, or absent entirely. Linkstonic quantifies all of this: it tracks whether your brand is cited, where in the answer it surfaces, and how that changes over time across the four platforms that are reshaping how people find information.Documentation Index
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Platforms Linkstonic tracks
Linkstonic monitors your brand across the four AI answer engines that account for the vast majority of AI-driven discovery today:| Platform | Provider | Answer style |
|---|---|---|
| ChatGPT | OpenAI | Conversational; cites sources when browsing is enabled |
| Claude | Anthropic | Analytical; strong at synthesizing multiple sources |
| Gemini | Tightly integrated with Google Search and Shopping | |
| Perplexity | Perplexity AI | Inline citations; research-oriented users |
Two tools for two jobs
Linkstonic gives you two complementary tools depending on whether you need a deep audit or ongoing surveillance.TrueTrace
Run a one-time deep audit of any URL, brand, or competitor. Get an LLM citability score, citation source list, FAQ gap analysis, and sentiment scoring across all four platforms.
AI Tracking
Set up continuous keyword monitoring. Linkstonic queries AI platforms on a schedule and records whether your brand appears, at what position band, and alongside which competitors.
Citability Score
Understand how your LLM citability score is calculated, what it signals, and which content improvements move it up fastest.
SearchMind
Connect AI visibility data with traditional SEO signals. See how your organic rankings and AI presence reinforce — or undermine — each other.
Key metrics
Mention rate is the percentage of queries for a given keyword where your brand appears in the AI-generated answer. A mention rate of 40% means your brand showed up in 4 out of every 10 answers Linkstonic sampled for that query. Position bands describe where in the answer your brand appears:- Top — your brand is among the first entities mentioned, typically in the opening sentence or first paragraph
- Middle — your brand appears after one or more other brands have been introduced
- Bottom — your brand is mentioned late in the answer, often in a comparison list or closing summary
Why AI visibility is different from SEO rankings
In classic SEO, ranking position is determined by Google’s algorithm and expressed as a discrete number. In AI-generated answers, there is no algorithm you can inspect, no canonical ranking signal, and no guarantee that the same query will produce the same answer twice. The content that AI models cite is determined by training data, retrieval-augmented generation, and the phrasing of each individual prompt. This means:- Your page can be perfectly indexed by Google and still be invisible to AI. Citability depends on content structure, depth, and E-E-A-T signals — not just crawlability.
- Position matters differently. Being the fifth result on a Google SERP still gets clicks. Being the fifth brand mentioned in a ChatGPT answer often means your brand is invisible in practice — users rarely read that far.
- Competitors you’ve never worried about may dominate AI answers because they publish more FAQ-structured, citation-friendly content.
AI Tracking on the Starter plan is limited to two platforms: ChatGPT (OpenAI) and Gemini (Google). Tracking all four platforms — including Claude and Perplexity — requires a Pro or Agency plan. TrueTrace audits are available on all plans with per-run limits based on your plan tier.